In 2007, I began integrating web-based technologies into my online
and face-to-face classes. In the years that followed, I discovered new
ways to engage my students, learned how technology can support more
diverse groups of learners, and grew into a passionate supporter of
online and blended learning. Along the way, I've learned a lot and have
shared
many of my experiences with other faculty. These experiences have led
me to several observations about the value of faculty support in higher
education at this time of momentous change and the need to transform how
we think about and develop faculty support.
Like too many
faculty, when I began using web-based technologies in my teaching, I did
not have access to faculty support. Those who do commonly have services
provided to them through face-to-face workshops and consultations. This
boutique model of faculty support relies upon an institution to employ
individuals who are capable of and have the time to develop resources to
support the needs of all faculty. As faculty needs diversify and the
demographics of faculty change (more part-time and remote instructors
with less access to campus), this model becomes less effective. The
boutique model is a remnant of industrial-age thinking and is no longer
sustainable in today's social era. The recent increase in the
integration of technology into learning, growth in online and blended
course enrollments, and shifts in faculty demographics are increasing
the need to transform the boutique model of faculty support.
A New Higher Ed Ecosystem
This is not a new problem; however, little change has occurred since the conversation began more than a decade ago (Walkowiak, 2003; Hartman, Dziuban & Brophy-Ellison 2007). Consequently, the composition of the higher education ecosystem
has
experienced striking changes. As more faculty integrate web-based tools
into their teaching, the educational technology companies developing
these tools co-exist alongside colleges and universities in an
ecosystem. This idea triggers
skepticism and tension
for many within higher education. Critical dialogue is important. The
recent boom in venture funding for startups has resulted in steep
competition in the startup space, as well as a higher risk for failure,
and more companies out to make a buck. Through grassroots leadership,
faculty will determine which tools are effective and worthy of growth
and traction.
Co-Created Faculty Support Resources
Teaching
with technology can be a catalyst for change in a faculty member's
career, as it was for me. But for many faculty, integrating technology
into a classroom can surface concern, fear, frustration, and require
subject matter experts to step into a very vulnerable situation. This is
where support comes in. To inspire new approaches in teaching and
learning, the culture of an organization must support risk-taking and
build community for faculty innovators. Services and resources are
central to supporting faculty, but supporting the social and emotional
experiences involved with change are too.
As we move forward
into the future of higher education, institutional leaders will need to
focus more on cultivating a culture of innovation and find more
sustainable solutions for developing resources and services.
Co-creation is a model that has grown out of the collaborative nature of
our social era and may hold potential for transforming how faculty
support resources are developed. In
co-creation,
individuals from different groups come together -- for example, a
company and its customers -- to identify solutions to a problem that
members of all groups have a shared interest in improving. Innovations
in teaching and learning are at the center of improving higher education
and, as such, colleges, universities, and edtech companies share an
interest in providing support resources and services to faculty who
teach with technology.
To inspire co-creation, edtech
companies must cultivate relationships with their early adopter faculty
users and faculty must acknowledge how valuable their input is to
improving the technologies they use. These relationships act as
formative feedback loops to ensure their experiences are understood and
valued within the product development life cycle. In these interactions,
the value of the product will be defined and examples of how to
effectively teach with the tool will be discovered. These practices must
be showcased and shared with educators across institutional boundaries
-- and, yes, faculty should be compensated for the value they provide.
From 2012-2013, I negotiated a consultancy with
VoiceThread,
an educational technology company, that resulted in the development of
co-created faculty support resources. This position provided me with
the opportunity to host a monthly
higher ed webinar series. The live webinars (which are available in
archived form)
consisted of demonstrations of my own VoiceThread teaching practices
and those of other faculty around the nation, who I located through my
social networks. After a year, I self-published an
eBook
that contextualized the use of VoiceThread in learning theory,
discussed instructional design strategies, and detailed specific
teaching activities from my classes. The eBook incorporated links to
brief videos, illustrating the practices discussed in textual form, as
well as screenshots of examples.
The
webinar series and eBook were mutually beneficial to myself (providing
me with income and the opportunity to share my ideas and those of other
faculty) and the VoiceThread organization (whose product was
demonstrated to be effective by a credible source). In turn, faculty
across the nation and beyond have accessed these co-created faculty
support resources and learned from them.
If
you are an innovative faculty using emerging technologies, think like
an entrepreneur. Share your stuff, preferably with a Creative Commons
license to encourage re-sharing. Develop relationships with the edtech
organizations that develop the tools you use. Provide feedback --
honest feedback
-- about how the product could be improved. As these relationships
mature, propose to develop sustainable faculty support resources that
showcase your work, the products you use, and support faculty across
institutions.
In my next post, I will discuss the potential of co-created eBooks to
support faculty. Drawing upon findings from my recent study, the post
will provide a list of features to include in eBooks intended to support
faculty who teach with emerging technologies.
References
Hartman, J. H., Dziuban, C., & Brophy-Ellison, J. (2007). Faculty 2.0.
EDUCAUSE Review.
42(5) 62-76.
Walkowiak, S. (2003). Training Busy Faculty; Developing Scalable Training Solutions. In D. Lassner & C. McNaught (Eds.),
Proceedings of EdMedia: World Conference on Educational Media and Technology 2003 (pp. 2057-2059). Association for the Advancement of Computing in Education (AACE).
Retrieved July 30, 2015 from http://www.editlib.org/p/14144.